affiliate marketing blog  

Granted, the application of statistical analysis used in baseball (specifically, Sabermetrics, invented by Bill James) seems to be a little “out there”.  And it is, kind’ve.  But using the data available lets us do more than simply report the measurement of observations of our campaigns.  You can take these observations and apply the numbers in [...]

Over the past several months I’ve been attempting to go deeper than simple A-B testing with sites…  I’ve been applying Sabermetrics to Affiliate Marketing.  For the non-baseball fan, Sabermetrics is the invention of Bill James.  His utilization of standard reference observations of the game and logical analysis of real results has turned what everyone thought [...]

New York started this whole mess…  Declaring a “Sales Tax Nexus” to include wherever an affiliate marketer was based out of.  Then Virginia, Mississippi, New Mexico, the Carolinas, etc.  all trying to pass laws declaring the same tired refrain.
Of course, there’s the ever shining example of Missouri which takes the position that no new law [...]

AffSpot went to Affiliate Summit West 2010 in Las Vegas this past week.  My first representing AffSpot.  And about the umpteenth event of this type I’ve attended over the past 20+ years or so.  After you’ve gone to more than a few of these things there is alot that’s the same… And alot that is [...]

(Guest Post by Simon Gornick, CEO of Spotcher)
As the economy tightens, advertisers and their agencies are looking inward to discover the best way to deliver effective marketing messages.
The landscape is in a state of deep flux. There are a flood of new approaches out there, all competing for eyeballs. But there’s [...]

Amazon is doing the unthinkable over in the UK right now. Remember PPC going away in the US a few months ago? Well now they’re doing it in the UK and it does not bode well for US Affiliates (This Means You)!
In an article at SearchEngineLand they’ve quoted the UK Amazon letter ending [...]

Sometimes Affiliate Marketers need a refresher course in basic Marketing 101. Getting back to the basics and relearning the tried and true principles of marketing then applying the language of marketing to our language as affiliate marketers.
So, I’ve broken down (from my 30yr old college notes) Marketing 101 and have broken it down to [...]

A short but very important post today…  Courtesy of Wade Tonkin of GTO Management (and a terrific AffSpotter).
Join BowlingShirt.com, GTO Management, Things From Another World and Affiliate Marketers Give Back as we bowl to raise money for Breast Cancer research at Affiliate Summit.
Registration is $25 per person or $125 for a team of 5 people [...]