affiliate marketing blog  

Yesterday marked the 82nd anniversary of the Invention that all other inventions are measured against.  And while it wasn’t Performance Affiliate Marketing it does relate to the current state of our industry.  Every single day I receive an Email, a Tweet, a FB Friend request from another new network, a revolutionary traffic system, datafeed aggregator, [...]

Okay Scouts!  Pay Attention!  Scott has “let me out of my cage”  to rant a little again…  This time, it’s on being spammed by Affiliate Networks (the scummy ones).  He won’t let me name names and call out a few specifically.  Seems that the legal types don’t like that (lawyers are evil too)….
But I’ve received [...]

I normally don’t dedicate an entire blogpost to a single company.  But this morning Andy at MoreNiche posted on AffSpot that they are now giving merchants the option to credit the First Click, the Last Click, and even the ability to split commissions between the First, Middle, and Last clicks that lead to a sale.  [...]

A perfect example of the kind of systemic fraud our industry has been suffering from was brought to my attention today.  A person that deals in bogus bank accounts was trying to sell his wares on AffSpot.  And no, his posts didn’t see the light of day…  until now.
If you’ve been around at all you’ve [...]

2008 seems like so long ago.  But you need to be aware, and prepare, for changes in Affiliate Marketing due in 2011 because of the Housing and Economic Recovery Act of 2008.  You see, a new IRS form (Form 1099-K)will be required from payment processors.  You know, PayPal, Google Checkout, Amazon Payments, Credit Card Processors, [...]

In the realm of tactics used by fraudulant affiliates (those persons/entities who use affiliate marketing but damage our industry) it never ceases to amaze me the amount of work and effort a fraudster will do for a few quick bucks.  Only this time, I’ve seen it myself.  First Hand…  And someone at one or more [...]

Remember the movie “The Prime Gig” with Vince Vaughn?  And “Boileroom” with Vin Diesel and Ben Affleck?  Well, some of those very same tactics illustrated in these two movies are being employed in the seedy side of the  Affiliate Marketing industry.  I’ve been looking a little harder at organized affiliate fraud and the very same [...]

The sheer extent of the problem of fraud in the Affiliate Marketing space was very well pointed out this week when a specific issue was raised on the AffSpot Forums (and elsewhere) by Peter Bordes of MediaTrust (You can read the original thread here).  Which highlights the evil ecosystem of affiliate marketing fraud.
Some people were [...]

Okay, so my head is all wrapped around my recent post where I fleshed out the need to redefine ourselves from Affiliates to Performance Marketers.  And in writing that post I was interrupted by news about some of the Affiliate Tax efforts happening in some states.  And it came to me that this may be [...]

May I take a moment and draw an analogy for you?  I submit for your consideration the growth and development of a small little company named International Harvester.  A true pioneer of it’s time (and still thriving today as NaviStar International).  And yes, I own a 1953 International 300Utility Tractor.  So I’ve taken an interest [...]