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Archive for the ‘Social Media’ Category

Wed
14
Jul '10

The Value of the Affiliate Performance Marketer

Yesterday I received a call from an Affiliate Manager friend with an issue.  Affiliates running ads on reserved trademarks, coupons dominating, backend tracking getting more and more difficult and the workload it was causing.  Generally, my friend wasn’t having a good day.
So I suggested that we go through each item one by one and maybe [...]

Thu
8
Jul '10

By Which All Other Inventions are Measured….

Yesterday marked the 82nd anniversary of the Invention that all other inventions are measured against.  And while it wasn’t Performance Affiliate Marketing it does relate to the current state of our industry.  Every single day I receive an Email, a Tweet, a FB Friend request from another new network, a revolutionary traffic system, datafeed aggregator, [...]

Fri
25
Jun '10

SEO Becoming a Triple Headed Hydra

With the realization that Facebook has decided to take on Google the challenge of SEO is the changing landscape itself.  And this changing landscape will help smart, aggressive, and forward thinking affiliates to grow their business.  And those stuck in the muck of the past will lose.
Before it was all Google, MSN, and then Yahoo.  [...]

Fri
18
Jun '10

Affiliate Marketing With Human Herding

Are you using “Human Herding” techniques in your Affiliate Marketing efforts?  What’s that?  A simple concept really.  And more than likely your using Human Herding without realizing it.  But it’s a powerful way to generate sales, clicks, and there’s nothing wrong with the concept.
As an experienced Cattleman there is an analogy that fits.  If a [...]

Tue
8
Jun '10

Affiliate Marketing to the World (Literally) via Social Networks

Strange things pop into your head when your mind is on business and you see something pop up to interrupt you.  Like a world map broken down by which Social Networks are dominant where…
Which is pretty important data if your focusing some effort outside of the US and Canada…  In an article on Gawker today [...]

Mon
3
May '10

Blog Monitization #Fail = Poor Affiliate Marketing

It never seems to amaze me with the extent some will go to monitize their blogs.  Sure, there are exactly TWO (2) advertisements on this blog (rotating).  And they do fairly well.  But I digress….
I submit for your approval the following screenshot of an article aptly named “WhatYou Don’t Know About Affiliate Marketing” (Site Name [...]

Mon
12
Apr '10

Google Patent on Status Updates Raises Affiliate Questions

Aardvark is a service that lets you ask a question, then various forms of Social Media are queried to elicit a response from a person with the answer.  Basically, a social media powered search engine.  Founded by former Google employees (well, former, now employees again) Google bought the company about a month or so ago.  [...]

Fri
26
Mar '10

As Promised… AffSpot on Android is Released

The AffSpot Affiliate Forum is delivering as promised.  The AffSpot application for Android Phones is released today. AffSpot for Android is also totally FREE and available in the Android Market.
The AffSpot for Android application is a mobile friendly version of AffSpot with full features.  Grab the latest posts, start a new thread, search for items [...]

Fri
19
Mar '10

AffSpot is on the iPhone and iPod Touch — FREE!

For those who like to get their AffSpot information on the go, we’re pleased to announce the launch of the AffSpot Affiliate Community iPhone app. It’s designed to let you use the full feature set of AffSpot on your iPhone (without having to use your mobile browser).

It’s fast, easy to read, easy to post with, [...]

Thu
18
Mar '10

Clarity with the FTC Guidelines for Affiliate Marketing

At the AffSpot Affiliate Forum I get alot of Private Messages…  A whole lot of PMs.  And a trend I’ve seen of late is the number of questions I get about the FTC Guidelines for Affiliate Marketing (or blogs, tweets, etc.).  I also was watching the SXSW session about this very same thing (by following [...]