affiliate marketing blog  

Like many of us in the United States, I’ll be spending Memorial Day with my family and friends.  We’ll have some BBQ, Cranking up some homade ice cream, and haringa few stories and more than a little laughter.  We’ll be watching our kids play in the sprinkler out in the yard too.
In many ways, this [...]

In the realm of tactics used by fraudulant affiliates (those persons/entities who use affiliate marketing but damage our industry) it never ceases to amaze me the amount of work and effort a fraudster will do for a few quick bucks.  Only this time, I’ve seen it myself.  First Hand…  And someone at one or more [...]

Remember the movie “The Prime Gig” with Vince Vaughn?  And “Boileroom” with Vin Diesel and Ben Affleck?  Well, some of those very same tactics illustrated in these two movies are being employed in the seedy side of the  Affiliate Marketing industry.  I’ve been looking a little harder at organized affiliate fraud and the very same [...]

I could expound poetic about how Affiliate Marketing combines the power of the Luge, with the grace of Figure Skating, and the speed and risk of the Super G. But I won’t, because it would be wrong. These sports don’t translate very well into Affiliate Marketing..
But one does… Curling

Multiple players sliding granite [...]

Granted, the application of statistical analysis used in baseball (specifically, Sabermetrics, invented by Bill James) seems to be a little “out there”.  And it is, kind’ve.  But using the data available lets us do more than simply report the measurement of observations of our campaigns.  You can take these observations and apply the numbers in [...]

(Guest Post by Simon Gornick, CEO of Spotcher)
As the economy tightens, advertisers and their agencies are looking inward to discover the best way to deliver effective marketing messages.
The landscape is in a state of deep flux. There are a flood of new approaches out there, all competing for eyeballs. But there’s [...]

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How far we’ve come in 40 years.  In 1969 a hunk of highly engineered metal departed Florida and went the full 238857 miles with computing power roughly equivalent to a handheld calculator.  And at the same time (1969) ARPANET (the forerunner of the Internet) was established.
As we say goodbye to 2009 I walked outside and [...]

Alot of people have written alot of things about the new FTC Endorsement rules…  And a few things I’ve gathered from it all (and reading the Guides Concerning the Use of Endorsements and Testimonials in Advertising) is this…
Old Blogposts that still are being read as people visit your site would be current (i.e. new) activity.  [...]

On August 1, 1620, the Mayflower sailed. It manifest included a total of 102 passengers, including forty Pilgrims led by William Bradford.
The journey to the New World was a long and difficult trip. And when the Pilgrims landed on the New England cost in November, they found, according to Bradford’s detailed journal, a cold, barren, [...]

TopSEOs ranked the Top Ten Affiliate Marketing Companies and it isn’t a suprise to see active AffSpot Forum members taking the top three positions!
Evan Weber’s Experience Advertising took #1 with Peter Bordes’ MediaTrust taking second and Heather Paulsons Paulson Management Group sitting at number 3.   And Michael Vorels VastPlanet is showing up at #9 on [...]